Wednesday, March 7, 2012

Update on the Willie Nelson/Coldplay/Chipotle thing

Apparently Farmer Joe here is Joel Salatin
Last fall when I was bellyaching about the Willie Nelson/Coldplay/Chipotle video that sucked me in hook, line, and had been some time since I'd actually eaten at a Chipotle. And that continued...until last night. After my family went to a movie we swung by the Chipote here in Harrisonburg, Virginia. As I approached the counter to order, there was a sign posted that the pork being served was sourced from nearby Polyface Farms, run by Joel Salatin, somewhat of a local celebrity and hero of the local food movement.

So I said "mmmm..."and ordered a burrito w/ the local pork. Holy cow (sic)! The pork tasted fantastic, and I was trying to be objective and not think it was great just because it was local. It actually did taste great.

I've been a fan of Polyface since I discovered them in the film, Food, Inc., and I've noticed that the farm has inspired some folks here at EMU. One EMU alum from Iowa did a college internship at Polyface and then moved back to Iowa to put the farming practices to use, which is thrilling, considering my home state is practically ground zero for corporate and industrial-scale ag in this country.

So I guess Willie Nelson and Coldplay were on to something by doing this track for Chipotle's Cultivate Foundation...

No comments:

Post a Comment